Clarence Valley Council engaged Integrated Site Design to prepare a Business Development Strategy and Master Plan for the redevelopment of the Calypso Yamba Holiday Park. The finished document provided a Master Plan informed by industry research and business analysis which included a $8.75 million improvement program for the Holiday Park staged over a number of years funded from profits generated from the park.

This document was an invaluable resource when Council successfully applied to the NSW government’s Regional Growth – Environment and Tourism Fund for a grant of $6.72 million towards this project.

Council was able to extract information relating to the case for change including background, strategic alignment and expected outcomes, analysis of the proposal such as objectives and indicators, base case, projected costs, cost-benefit analysis and financial appraisal and the implementation case regarding the program and milestones and governance information relating to legislative, regulatory issues and approvals.

Jim and Neville demonstrated their in-depth knowledge of the holiday park industry and willingly addressed Council to present the proposed plan, clarifying any issues and responding to questions of Councillors. They demonstrated strong communication skills enabling council to easily comprehend the technical and financial aspects of the strategy.

Integrated Site Design continue to provide an invaluable service and Clarence valley Council would highly recommend Integrated Site Design for any works and services in the holiday park industry.